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mark@icresearch.co.uk

+44 (0)207 504 1311


IC research ltd,

35 Berkeley Square, Mayfair, London, W1J 5BF, UK

Market Research for Travel & Tourism Businesses

So much to deliver and so many uncontrollable variables all add up to an emotive experience and highly brand trust dependent consumers.

Airlines, hotels, tour operators, tourist boards – these are just some of the businesses and/or organisations that have benefitted from our operational and strategic guidance.

 

Understanding how to harness word of mouth, how to drive online reviews, how to identify decision triggers, the impact of service elements, and how to overcome the paradox of choice are topics we have often explored.

Some of the sectors we service:

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